Guth3

The key is
  • Style
  • Elegance
  • Comfort
  • Simplicity
  • Ease
  • Confidence

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  • hp-hero-11

Our Beginnings

At some point in our lives, getting dressed becomes harder than it should be.

I’ve seen how often the clothing available in those moments fails – physically and emotionally. Over the years, I’ve watched people I love face challenges that changed not only what they could wear, but how they felt about themselves.

It began more than a decade ago.

When my daughter was hospitalized for a year at age 12, we had to cut open her clothes to accommodate her medical needs. Getting dressed stopped being fun. It made her feel like she didn’t fit in. It changed the way she felt about herself. It made her sad.

And then I started noticing it everywhere.

Friends going through breast cancer who couldn’t find clothing that worked with ports but still felt like them. Friends recovering from surgeries who struggled to get dressed.

My father, who had always taken pride in how he looked, slowly losing the ability to manage buttons and zippers due to Parkinson’s – and with it, losing a piece of his identity. My aunt, who lives alone, wanting to wear a favorite dress to dinner, but the zipper was in the back. She was unable to zip it on her own. That favorite dress went back in the closet.

Different people. Different situations. Same problem: clothing that forced them to compromise – on comfort, independence, and identity. They didn’t just feel uncomfortable – they felt unlike themselves. Isolated. Less able to participate in their own lives.

The moment that compelled me to act came on March 11, 2025. My husband and I had just come home from the facility where his 92-year-old aunt had passed away. She had been elegant her entire life – always beautifully put together. And yet at the end, she died wearing something impersonal, cold and purely functional: a hospital gown.

I couldn’t stop thinking about that. People needed something better for every stage of life.

So I went looking for a solution. I searched online but found nothing that felt thoughtful or elevated.

I checked hospital gift shops. Nothing. I asked doctors. No one had a good answer. So I decided to create a solution myself.

Guth3

I started working in New York’s garment district, developing pieces that could open easily along the arms and front, accommodate medical needs, and still feel like your own favorite clothes – something you could wear from a hospital room to dinner out.

But the details mattered. Closures mattered.

Snaps, ties and buttons can be challenging, often impossible. So I went back to the drawing board.

Today, we are working with specialized Velcro and magnets. We are also working to develop an entirely new type of closure – lightweight, quiet, durable, and designed to feel as elegant as the clothing itself.

At some point in life, all of us – or someone we love – will face a moment when getting dressed becomes harder than it should be. When that happens, your clothing shouldn’t become an obstacle. It should adapt so you can feel like your best self.

That’s why I created GUTH3.